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Zapier
Zapier
Pricing
Zapier is a worldwide remote firm that allows users to link their web apps.
What makes it unique?
The firm provides multiple pricing categories, giving its audience something to think about before signing up.
Pricing
Zentail
Zentail
Homepage
Zentail is the fastest and easiest way to centrally manage your ecommerce business. It helps you accelerate growth with automation and efficient workflows.
What makes it unique?
Zentail makes a bold claim about being the “number one commerce operations management (COM) platform” and backs it up with a character featuring an adorable Zentalian
Homepage
Zoom
Zoom
Call-to-Action
Zoom's safe, dependable video platform supports all of your communication requirements, including meetings, chat, phone, webinars, and online events.
What makes it unique?
Their landing page exemplifies the relevance and timing. Given the current state of the globe, I believe Zoom's choice to respond in a timely manner was unquestionably correct. Especially given how many individuals were only recently introduced to the brand.
Call-to-Action
Zendesk
Zendesk
Pricing
Zendesk is a CRM business that focuses on customer service and develops tools to strengthen client interactions.
What makes it unique?
Zendesk's price page is simple and straightforward. They feature a toggle choice for enterprises at the top, two CTAs per pricing category, and a wealth of information to educate prospects on their alternatives. To decrease friction farther down the funnel, ZenDeck's price page puts a 'Most Popular' tag over their last bundle.
Pricing
Xtensio
Xtensio
Social Proof
Xtensio is a strategy and communications tool that makes it simple for teams to create, work on, share, and present. Xtensio is used by over 350,000 consultants, agencies, entrepreneurs, and educators to create smarter documents and streamline their workflow.
What makes it unique?
It is tough to explain to individuals why they require your program. Using examples from existing users is the quickest and easiest method to accomplish this. This not only makes it easy to demonstrate what makes your product distinctive, but it also helps to develop trust faster.
Social Proof
Xactly
Xactly
Landing Page
Xactly Corporation is a pure-play cloud-based corporate software and services provider. They provide solutions to manage sales performance, sales effectiveness, sales pay, and staff engagement.
What makes it unique?
The landing page for Xactly is simply devoid of clutter. It's only one page. There is just one form. There are no frills. There will be no strange inquiries. And, most of all, it alleviates any possible discomfort by outlining exactly (get it?) what measures are to be taken next. You may receive the exploratory call, but it will be focused on you and what you require. That data will then be used to assist define the custom demo.
Landing Page
Xero
Xero
Pricing
Xero is a company accounting software that links you to your bank, accountant, bookkeeper, and other business apps.
What makes it unique?
They use microcopy, iconography, and clear price alternatives to show which pricing plan is ideal for particular demographic. Xero also emphasizes the center column as their most popular price options, with the opportunity to learn more about the unique pricing plans.
Pricing
Workday
Workday
Social Proof
Workday, Inc. is a provider of ondemand financial management and human capital management software in the United States.
What makes it unique?
Workday's Newsroom highlights stories that have featured them for their corporate culture or anything that demonstrates how they are better than their rivals, is a clever use of social proof: They amaze site visitors from the time they try to discover more about the firm by showcasing a well-known journal with experience in business.
Social Proof
Wise
Wise
Homepage
“A cheaper, faster way to send money abroad”.They had us at "cheaper" and "faster." Wise is a global money transfer network that eliminates hidden costs and only utilizes accurate exchange rates.
What makes it unique?
Wise's user interface (UI) is attractive. They don't spend any time getting to the meat of the matter - how much money you could save. A built-in exchange rate calculator allows prospective clients to see for themselves how much money they may save by using Wise instead of a typical bank transfer.
Homepage
Wistia
Wistia
Pricing
It's a simple platform that converts your videos and podcasts into powerful marketing tools. Wistia is delighted to have assisted over 375,000 businesses in growing through video.
What makes it unique?
Wistia's price page displays three levels of plans: a free plan, a pro plan with transparent pricing, and an advanced plan that invites consumers to contact them. When testing your pricing page, you may discover that customers are more willing to pay if they believe they are getting a personalized package.
Pricing
Whimsical
Whimsical
Homepage
Whimsical is a unified suite of collaboration tools. It allows you to create flowcharts, diagrams, virtual sticky notes, and more.
What makes it unique?
Whimsical welcomes casual browsers with a bright color splash, whimsical backdrop design features, and rave feedback from existing users.
Homepage
Webflow
Webflow
Pricing
Webflow enables web designers to create sophisticated, responsive, and customized websites on a totally visual canvas that requires no coding.
What makes it unique?
The microcopy sprinkled across the page gives the appropriate degree of detail for users as their eyes wander across the screen, and the website also contains a table of contents with a FAQ section on the left-hand side of the screen.
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Wix
Wix
Linkedin
Why do we like this?
Beautiful video with a clear call to action. Also, the copy here says insights for a "winning" eCommerce strategy which obviously is the key here. Anyone would want to know "the winning strategy".
Very cool ad. Why do we like this one? You could have guessed it by now. The image used in the ad carries the whole message. Very simple and very creative.
If you don't believe that B2B social media is not boring, here is an example. Love the way they interestingly incorporated UFO day to create relevant content that resonates with the audience.
Including the right statistics in any ad is a great option most of the time. At the same time, you don't want to overcrowd the limited space. This ad talks about the problem statement in the ad copy and gives the solution in the CTA.
Guess why we like this post? The showcasing of all the news could have been done in a lot of ways. But interestingly introduced a rocketship here and compiled all of them in a nice video.
This post captures the viewer's attention by talking about the problem statement in an interesting way. The graphic with the right messaging is the clear winner here.
It's always a big yes when it comes to sharing your success stories on social platforms. But make sure you don't go extra when you are talking about yourself. This post is a good example of keeping it to the optimum.
We like how they chose to share screenshots to make it easy for everyone to understand what they are talking about. Also, CTA here is so right in place.
It is a good idea of using real examples(text pop-ups) of how the product works. This helps the audience easily understand what you are talking about and visualize the message.
From the first hello to the final invoice - great copy with a neat design. What's more important than telling people clearly how your product can help them. This is what this ad does.
It isn't always about bigger posts, fancy designs. At times it is about providing value in a short span of time. This post gently reminds you of what you might be missing in a simple way.
This post is a clear example of providing the customers with what they want and making their life easier. No videos or carousels, some useful tips that provide value to the customers.
