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Canva
Canva
Social Proof
Canva is a graphic design tool that allows you to make social media graphics, presentations, posters, papers, and other visual material. The app has templates that users may utilize.
What makes it unique?
Rather than just recommending applications for your product, Social Proof enables you to show their effectiveness. The fact that a well-known brand is using your product can also help to persuade customers that your product can help them succeed.
Social Proof
Charlie HR
Charlie HR
About Us
Charlie's human resources software is designed for small and medium-sized enterprises. Charlie is a team directory and time off monitoring solution for a firm. Store your team's HR data in a secure location.
What makes it unique?
A simple example of a about us page. The page gets off to a good start with a catchy H1 header. This is an excellent segue into the “story” part (also on top of the fold, which is really powerful), which summarizes the goal, why they founded CharieHR, what it does, and what pain point it addresses.
About Us
Catch
Catch
Homepage
Catch makes it easy for anyone who doesn't get benefits from an employer to set up and manage their own benefits package. They automatically withhold from each paycheck for tax withholding, time off, savings and retirement.
What makes it unique?
Catch's website's neutral-colored, clean style is complemented by crystal clear language that explains the intricacies of their product. The whole Catch website promotes the type of user experience provided by their SaaS software – simple, clear, and enjoyable.
Homepage
Chart Mogul
Chart Mogul
About Us
ChartMogul is an analytics tool that may assist you in running your subscription company. You receive a full picture of your worldwide subscriber base; MRR, ARPU, ASP, churn, and LTV are all shown in a visually appealing and user-friendly dashboard.
What makes it unique?
Their H1 header is excellent, and the template is swipe-friendly. ChartMogul discusses the kind of clients they have and the challenges they assist tackle just below the fold. Overall, the page accomplishes a lot of things.
About Us
Campaign Monitor
Campaign Monitor
Pricing
With best-in-class email marketing software, Campaign Monitor assists you in gaining loyal customers and managing customer journeys.
What makes it unique?
Campaign Monitor makes their price page as simple as possible. Campaign Monitor sets rates that both parties are comfortable paying based on their understanding of who their consumers are and which features are most important to them. They have concentrated on determining the precise cost of the goods and why it is worth their money (with information such as product comparisons).
Pricing
Buffer
Buffer
Navbar
Buffer is an online and mobile software program meant to manage social network accounts by allowing users to plan posts to Twitter, Facebook, Instagram, Instagram Stories, Pinterest, and LinkedIn, as well as evaluate their performance and connect with their community.
What makes it unique?
Buffer's buttons are designed in two distinct designs to make it apparent that the action is distinct.
Navbar
Biteable
Biteable
Social Proof
With the Biteable movie creator, you can quickly create eye-catching videos. Sparkle with high-quality animation, video, and effects from a professional studio.
What makes it unique?
These are pretty huge names, aren't they? Displaying this knowledge is an excellent kind of social proof. On their webpage, Biteable takes a similar strategy. The “Used by” phrase over their customers' logos underlines the well-known, well-loved companies that consumers recognize and trust.
Social Proof
Buffer
Buffer
Call-to-Action
Buffer is an online and mobile software program meant to manage social network accounts by allowing users to plan posts to Twitter, Facebook, Instagram, Instagram Stories, Pinterest, and LinkedIn, as well as evaluate their performance and connect with their community.
What makes it unique?
Buffer opted for a simple design. They have, however, obviously placed considerably greater attention on the colors. When you visit their landing page, the TWO call to action buttons are the first things that catch your eye. The wording on both buttons does not appear to be coincidental. Instead of repeating the "Sign Up" prompt across both buttons, they've used a more actionable approach.
Call-to-Action
Bommerang for Gmail
Bommerang for Gmail
Call-to-Action
Boomerang is a Gmail add-on that lets you plan emails to be delivered or returned at a later time.
What makes it unique?
Given the nature of the product, its founders made an excellent option in terms of the tool's CTA. “Add this to your Gmail!” without hesitation. The CTA button accounts for about 20% of ALL design components present directly on the initial landing screen. It is eye-catching and conveys a clear message.
Call-to-Action
Bench
Bench
Landing Page
Bench is a small company owner's online bookkeeping tool. Bench automatically collects transaction data from all connected company accounts once a month. The books are then tax-ready by a professional staff of bookkeepers.
What makes it unique?
The landing page for this bookkeeping service is designed to save you time. Through their testimony, they stress this value as a difference from their competitors. Visitors to a website enjoy a clear message, such as Bench's. You may sign up right now or browse the page to learn more about the service's features.
Landing Page
Bills.com
Bills.com
Landing Page
Bills.com is the most trusted source for free and specialized financial assistance. Founded by a group of financial professionals with the goal of saving consumers time, money, and stress.
What makes it unique?
They do not include their major form fields on the first page of their website. Instead, they pose a question that is relevant to every person of their intended audience. You are prompted to engage with the online form as soon as you arrive at the Bills.com landing page. This multi-stage form determines if you are eligible for the service.
Landing Page
Buffer
Buffer
Social Proof
Buffer is an online and mobile software program meant to manage social network accounts by allowing users to plan posts to Twitter, Facebook, Instagram, Instagram Stories, Pinterest, and LinkedIn, as well as evaluate their performance and connect with their community.
What makes it unique?
Customers serviced, amount of invitations left, and so on. A single number can be equivalent to a thousand words. Combine this with another form of social proof. You're saying, "Not only have X people purchased our product or service, but here's how much they love it."
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Wix
Wix
Linkedin
Why do we like this?
Beautiful video with a clear call to action. Also, the copy here says insights for a "winning" eCommerce strategy which obviously is the key here. Anyone would want to know "the winning strategy".
Very cool ad. Why do we like this one? You could have guessed it by now. The image used in the ad carries the whole message. Very simple and very creative.
If you don't believe that B2B social media is not boring, here is an example. Love the way they interestingly incorporated UFO day to create relevant content that resonates with the audience.
Including the right statistics in any ad is a great option most of the time. At the same time, you don't want to overcrowd the limited space. This ad talks about the problem statement in the ad copy and gives the solution in the CTA.
Guess why we like this post? The showcasing of all the news could have been done in a lot of ways. But interestingly introduced a rocketship here and compiled all of them in a nice video.
This post captures the viewer's attention by talking about the problem statement in an interesting way. The graphic with the right messaging is the clear winner here.
It's always a big yes when it comes to sharing your success stories on social platforms. But make sure you don't go extra when you are talking about yourself. This post is a good example of keeping it to the optimum.
We like how they chose to share screenshots to make it easy for everyone to understand what they are talking about. Also, CTA here is so right in place.
It is a good idea of using real examples(text pop-ups) of how the product works. This helps the audience easily understand what you are talking about and visualize the message.
From the first hello to the final invoice - great copy with a neat design. What's more important than telling people clearly how your product can help them. This is what this ad does.
It isn't always about bigger posts, fancy designs. At times it is about providing value in a short span of time. This post gently reminds you of what you might be missing in a simple way.
This post is a clear example of providing the customers with what they want and making their life easier. No videos or carousels, some useful tips that provide value to the customers.