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Kissmetrics
Kissmetrics
Landing Page
Kissmetrics is a cloud-based system for customer engagement and email campaign automation. Through behavior-based analysis, it assists organizations in better understanding their website users. It is intended for small businesses and provides a consolidated platform for analyzing, engaging, and categorizing audiences.
What makes it unique?
Kissmetrics is a company that offers analytics software as a service. The design, like that of many of the finest SaaS websites, is straightforward and easy to read, and consumers can grasp what services are provided in a couple of seconds. Kissmetrics does not overcrowd the page with irrelevant information.
Landing Page
KnowBe4
KnowBe4
Social Proof
KnowBe4 offers Security Awareness Training to assist you in managing IT security issues such as social engineering, spear phishing, and ransomware assaults.
What makes it unique?
Brands may use awards and badges on their websites to highlight their finest areas of performance and show that other members of the community value their services enough to bestow significant titles and honors on them.
Social Proof
Kisi
Kisi
Homepage
Kisi is the highest-rated mobile access app on both Google Play and the App Store. IT grade hardware. Kisi uses IP connected devices with secure operating systems for the box security.
What makes it unique?
Kisi does an excellent job of matching their design and messaging to their target audience's communication style - enterprise security professionals and CIOs. Their webpage divides the sales presentation into chunks, detailing their cloud-based access management system and including certain bragging rights, such as significant business numbers and industry recognitions.
Homepage
Kayako
Kayako
About Us
The shared inbox function in Kayako's helpdesk software makes managing client discussions simple.
What makes it unique?
Because of the logical progressions produced by the H3 headers, Kayako has a fantastic semantic flow to the page. Overall, it is an outstanding example of a about us page that follows all best practices and provides the impression that they are a major player in their field.
About Us
Kajabi
Kajabi
Homepage
Kajabi is a content marketing platform that uses configurable templates to enable digital entrepreneurs and small companies produce and sell compelling content in the form of online courses or coaching programs. Kajabi allows influencers to create customised websites, theme-based landing pages, and emails.
What makes it unique?
High-converting SaaS websites don't mince words. They, like Kajabi, communicate their core value proposition loud and clear. The lengthy and comprehensive homepage reveals how many goods are crammed into one single tool, including a website builder, email marketing software, analytics, payment gateways, and lead generating tools, among other things.
Homepage
InVision
InVision
Homepage
InVision is a prototype tool designed by designers for designers. It enables you to generate interactive mockups for your ideas fast and simply. When you're finished, you may show these mockups to your team or clients.
What makes it unique?
The site has an appealing layout, which is not surprising given that Invision is a design firm.
Homepage
Intercom
Intercom
Social Proof
Intercom is a software startup based in the United States that creates a messaging platform that allows businesses to connect with new and existing customers through their app, website, social media, or email.
What makes it unique?
It makes sense to post favorable evaluations regarding your services on your homepage if you have them. Customer reviews assist to establish trust in your company, which is why businesses like Intercom show them around forms and CTA buttons.
Social Proof
Jira
Jira
Pricing
Atlassian's Jira is a proprietary issue tracking tool that provides bug tracking and agile project management.
What makes it unique?
This SaaS price page adheres to all SaaS pricing best practices, including a payment toggle at the top, a CTA embedded at each touchpoint, and a feature analysis by pricing tier. Furthermore, they've added a textbox above the toggle where you may enter the precise amount you'll be spending for your specific demands.
Pricing
Intuit Quickbooks
Intuit Quickbooks
Pricing
QuickBooks is a piece of accounting software. QuickBooks products are primarily aimed at small and medium-sized businesses, and they include both on-premises accounting software and cloud-based versions that take business payments, manage and pay bills, and perform payroll tasks.
What makes it unique?
Intuit's Quickbooks price page is unique in that it offers prospective three months at a 50% discount or one month free. In addition to the pricing, this allows readers to see the features they get with the pack.
Pricing
HubSpot
HubSpot
Pricing
HubSpot is a software company that creates and sells tools for inbound marketing, sales, and customer care.
What makes it unique?
Take a peek at Hubspot's marketing hub platform's headline. If you work in marketing, you are looking for growth. Customers may begin using the service for free and then upgrade as they go, further emphasizing the company's pricing approach.
Pricing
IFTTT
IFTTT
Homepage
If This Then That is a service that allows users to program responses to global events. IFTTT offers collaborations with many service providers who give event alerts to IFTTT and execute commands that implement the replies.
What makes it unique?
The website design features a dark color palette that appears really stylish and futuristic. It presents information in such a straightforward and easy-to-understand manner that a developer can grasp its potential. Furthermore, the main page is incredibly clear and straightforward. There are no more details or information.
Homepage
Hologram
Hologram
Footer
Hologram gives businesses everything they need to link their equipment to cellular networks. Hologram and the SIM cards they make enable businesses connect their technology, whether it's electric scooters, drones, or a sensor on a piece of industrial equipment.
What makes it unique?
All of the navigation choices are then provided via the inline links in the footer. A box with a purple and blue tinted gradient and two call-to-action buttons appears at the top of the footer. The footer design of Hologram's website is known as a big footer. With a long number of connections, it serves as an additional way of navigating the site design.
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Wix
Wix
Linkedin
Why do we like this?
Beautiful video with a clear call to action. Also, the copy here says insights for a "winning" eCommerce strategy which obviously is the key here. Anyone would want to know "the winning strategy".
Very cool ad. Why do we like this one? You could have guessed it by now. The image used in the ad carries the whole message. Very simple and very creative.
If you don't believe that B2B social media is not boring, here is an example. Love the way they interestingly incorporated UFO day to create relevant content that resonates with the audience.
Including the right statistics in any ad is a great option most of the time. At the same time, you don't want to overcrowd the limited space. This ad talks about the problem statement in the ad copy and gives the solution in the CTA.
Guess why we like this post? The showcasing of all the news could have been done in a lot of ways. But interestingly introduced a rocketship here and compiled all of them in a nice video.
This post captures the viewer's attention by talking about the problem statement in an interesting way. The graphic with the right messaging is the clear winner here.
It's always a big yes when it comes to sharing your success stories on social platforms. But make sure you don't go extra when you are talking about yourself. This post is a good example of keeping it to the optimum.
We like how they chose to share screenshots to make it easy for everyone to understand what they are talking about. Also, CTA here is so right in place.
It is a good idea of using real examples(text pop-ups) of how the product works. This helps the audience easily understand what you are talking about and visualize the message.
From the first hello to the final invoice - great copy with a neat design. What's more important than telling people clearly how your product can help them. This is what this ad does.
It isn't always about bigger posts, fancy designs. At times it is about providing value in a short span of time. This post gently reminds you of what you might be missing in a simple way.
This post is a clear example of providing the customers with what they want and making their life easier. No videos or carousels, some useful tips that provide value to the customers.
