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Zapier
Zapier
Pricing
Zapier is a worldwide remote firm that allows users to link their web apps.
What makes it unique?
The firm provides multiple pricing categories, giving its audience something to think about before signing up.
Pricing
Zentail
Zentail
Homepage
Zentail is the fastest and easiest way to centrally manage your ecommerce business. It helps you accelerate growth with automation and efficient workflows.
What makes it unique?
Zentail makes a bold claim about being the “number one commerce operations management (COM) platform” and backs it up with a character featuring an adorable Zentalian
Homepage
Zoom
Zoom
Call-to-Action
Zoom's safe, dependable video platform supports all of your communication requirements, including meetings, chat, phone, webinars, and online events.
What makes it unique?
Their landing page exemplifies the relevance and timing. Given the current state of the globe, I believe Zoom's choice to respond in a timely manner was unquestionably correct. Especially given how many individuals were only recently introduced to the brand.
Call-to-Action
Zendesk
Zendesk
Pricing
Zendesk is a CRM business that focuses on customer service and develops tools to strengthen client interactions.
What makes it unique?
Zendesk's price page is simple and straightforward. They feature a toggle choice for enterprises at the top, two CTAs per pricing category, and a wealth of information to educate prospects on their alternatives. To decrease friction farther down the funnel, ZenDeck's price page puts a 'Most Popular' tag over their last bundle.
Pricing
Xtensio
Xtensio
Social Proof
Xtensio is a strategy and communications tool that makes it simple for teams to create, work on, share, and present. Xtensio is used by over 350,000 consultants, agencies, entrepreneurs, and educators to create smarter documents and streamline their workflow.
What makes it unique?
It is tough to explain to individuals why they require your program. Using examples from existing users is the quickest and easiest method to accomplish this. This not only makes it easy to demonstrate what makes your product distinctive, but it also helps to develop trust faster.
Social Proof
Xactly
Xactly
Landing Page
Xactly Corporation is a pure-play cloud-based corporate software and services provider. They provide solutions to manage sales performance, sales effectiveness, sales pay, and staff engagement.
What makes it unique?
The landing page for Xactly is simply devoid of clutter. It's only one page. There is just one form. There are no frills. There will be no strange inquiries. And, most of all, it alleviates any possible discomfort by outlining exactly (get it?) what measures are to be taken next. You may receive the exploratory call, but it will be focused on you and what you require. That data will then be used to assist define the custom demo.
Landing Page
Xero
Xero
Pricing
Xero is a company accounting software that links you to your bank, accountant, bookkeeper, and other business apps.
What makes it unique?
They use microcopy, iconography, and clear price alternatives to show which pricing plan is ideal for particular demographic. Xero also emphasizes the center column as their most popular price options, with the opportunity to learn more about the unique pricing plans.
Pricing
Workday
Workday
Social Proof
Workday, Inc. is a provider of ondemand financial management and human capital management software in the United States.
What makes it unique?
Workday's Newsroom highlights stories that have featured them for their corporate culture or anything that demonstrates how they are better than their rivals, is a clever use of social proof: They amaze site visitors from the time they try to discover more about the firm by showcasing a well-known journal with experience in business.
Social Proof
Wise
Wise
Homepage
“A cheaper, faster way to send money abroad”.They had us at "cheaper" and "faster." Wise is a global money transfer network that eliminates hidden costs and only utilizes accurate exchange rates.
What makes it unique?
Wise's user interface (UI) is attractive. They don't spend any time getting to the meat of the matter - how much money you could save. A built-in exchange rate calculator allows prospective clients to see for themselves how much money they may save by using Wise instead of a typical bank transfer.
Homepage
Wistia
Wistia
Pricing
It's a simple platform that converts your videos and podcasts into powerful marketing tools. Wistia is delighted to have assisted over 375,000 businesses in growing through video.
What makes it unique?
Wistia's price page displays three levels of plans: a free plan, a pro plan with transparent pricing, and an advanced plan that invites consumers to contact them. When testing your pricing page, you may discover that customers are more willing to pay if they believe they are getting a personalized package.
Pricing
Whimsical
Whimsical
Homepage
Whimsical is a unified suite of collaboration tools. It allows you to create flowcharts, diagrams, virtual sticky notes, and more.
What makes it unique?
Whimsical welcomes casual browsers with a bright color splash, whimsical backdrop design features, and rave feedback from existing users.
Homepage
Webflow
Webflow
Pricing
Webflow enables web designers to create sophisticated, responsive, and customized websites on a totally visual canvas that requires no coding.
What makes it unique?
The microcopy sprinkled across the page gives the appropriate degree of detail for users as their eyes wander across the screen, and the website also contains a table of contents with a FAQ section on the left-hand side of the screen.
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Mailmodo
Mailmodo
Linkedin
Why do we like this?
This post is all about design. They had different options - They could have explained the whole thing in a boring way but they decided to compare it with a cookie and conveyed the message (Got your attention way back).
The word "Free" in any ad draws attention. Especially when used with an ad creative with customized messaging like this, people are going to click on it.
They could have made the ad copy saying it simplifies the work. Instead, they decided to make a beautiful video that portrays what happens when work is simplified. Everyone wins and that is how this ad wins.
Making your most important message stand out in an ad is the best thing to do. They have done that beautifully in this ad. Anyone wants less chaos and more growth. That's what stands out here making people click on it.
Never ever miss out on something that is trending. This post interestingly made use of the Friend's reunion (Which the whole world was talking about) and showed us how cool they are.
WFH situation is filled with a lot of nice things and a lot of annoying things. It is really nice of them to take a small yet important thing and talk about it beautifully. (Easy actionable, all of us should try it out).
When you let the world know the way to take of your employees, it automatically builds trust among everyone. This is a great example where they showed how much their employee wellness matters to them which is really nice.
You offer a solution to a problem and you give your audience 4 exact reasons why they'll love your solution (that makes complete sense). You've got their attention by now.
The topic you are talking about is hot. You give your audience an option to compare two of the big solutions in the market. You don't want to overcrowd with too much text. That's what they have done.
There isn't any rule. There isn't any right or wrong way to do social media. Here's an example of how even the smallest of things can will drive engagement and add value to the audience.
The ad is focused on the audience than the product in itself. Instead of just pushing them to try out the product it comes out as helping them to get the most out of it.